Friday, April 1, 2011

[roomsLINK] Save the date! 4/20-22 | Japan Fashion Week in Tokyo

roomsLINK is a fashion event held during Tokyo Collection Week in March and October, bringing the latest trends from Tokyo to the world.The event features fashion shows, trade exhibitions, as well as LINKs to various fashion contents such as media, web, stores, and parties.
  
After the Pacific coast of Tohoku Earthquake on March 11, the earthquake had a great impact not only on the Tohoku area but also on the Tokyo's economy, and the fashion industry is not an exception. The Tokyo Fashion Week has been forced to cancel and there is also a significant slowdown of economic activities especially in Tokyo. However, we have decided to hold roomsLINK on April 20th - 22nd. In the fashion industry, many of us think that we should keep the fashion history in Tokyo / Japan going so therefore many brands are aiming to have their shows as soon as possible. We hope that roomsLINK will be able to encourage everyone and we continue to make our efforts in rebuilding Japan through fashion. This time, we have set a message board called "messageLINK" and we would like to kindly ask people around the world to send us the advertising messages. A portion of the proceeds will go to help the victims.


2011年3月11日に起きた東北関東大震災後、被災地の多大な被害だけではなく東京の経済にも大きな変化がおきています。ファッション業界でも、予定されていた東京コレクションウィークが中止となり、東京から沢山の人々やビジネスが離れる事態が起こっています。そんな中、roomsLINKは4月20-22日での東京開催を決めました。『東京、日本のファッションを終わらせない』というメッセージを掲げ、多くのブランドが同じ考えのもと、東京で展示会・コレクションが開催されます。roomsLINKはファッションを通じて日本を「復興」していきます。また、海外からも日本のファッション産業の復興に協力したいという声もいただき、今回「messageLINK」と称して世界各国からのメッセージボードを設置します。これらが、日本のファッション産業の励みになり今後の復興へつながるようにと考えます。同時に広告費の一部は被災地の方へ義援金として送られます。


From roomsLINK 


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